{"product_id":"ride-hard-rule-silent","title":"RIDE HARD. RULE SILENT.","description":"\u003ch2\u003e\u003cspan\u003eTHE FIRST RELEASE. BUILT FOR THE UNTAMED.\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eInspired by the untamed spirit of the Old West, \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eDROP 01 — RIDE HARD. RULE SILENT.\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e brings vintage Western character into contemporary streetwear.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCrafted from \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e240 GSM pure cotton French terry\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, the T-shirt features a substantial feel, a relaxed oversized silhouette and a double bio-washed finish for a softer touch.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe front features a large distressed yellow-gold \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003escreen-printed graphic\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e depicting two cowboys on horseback, paired with vintage Gothic typography. The back remains completely plain, keeping the focus on the statement artwork.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA piece defined by character, detail and individuality.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003ePRODUCT DETAILS\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFabric:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% Pure Cotton French Terry\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFabric Weight:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 240 GSM — Heavyweight\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFabric Treatment:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Double Bio-Washed\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFit:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Oversized \/ Relaxed Fit\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eColour:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Black\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eNeckline:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Ribbed Crew Neck\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eShoulders:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Dropped Shoulder Construction\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSleeves:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Wide, Relaxed Short Sleeves\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003ePrinting Technique:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Screen Printing\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eFront Design:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Large distressed yellow-gold Western artwork\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eBack Design:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Plain Black\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eStyle:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Western-Inspired Streetwear\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eFABRIC \u0026amp; CONSTRUCTION\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e240 GSM FRENCH TERRY\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHeavyweight pure cotton French terry offers a substantial fabric feel and structured drape, complementing the oversized silhouette.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eDOUBLE BIO-WASHED\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDouble bio-wash treatment gives the cotton a softer, smoother hand feel while retaining the fabric's natural character.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSCREEN-PRINTED ARTWORK\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe original Western illustration is applied using screen printing, capturing the distressed details and vintage-inspired character of the design.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eCARE INSTRUCTIONS\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eWash inside out with similar colours.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eUse cold water and a mild detergent.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDo not bleach.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAvoid scrubbing or ironing directly over the print.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eDry in shade.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003eAvoid tumble drying to help maintain the garment's shape and print.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv\u003e\u003chr\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eAETOIR® — DROP 01\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan\u003eWEAR THE UNEXPLAINED.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Aetoir","offers":[{"title":"S","offer_id":50663376617542,"sku":null,"price":2499.0,"currency_code":"INR","in_stock":true},{"title":"M","offer_id":50663376650310,"sku":null,"price":2499.0,"currency_code":"INR","in_stock":true},{"title":"L","offer_id":50663376683078,"sku":null,"price":2499.0,"currency_code":"INR","in_stock":true},{"title":"XL","offer_id":50663376715846,"sku":null,"price":2499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0744\/1933\/9334\/files\/Artboard1_322163cb-25c4-4622-aa76-ede1bcb5adbb.jpg?v=1792314204","url":"https:\/\/aetoir.com\/products\/ride-hard-rule-silent","provider":"Aetoir","version":"1.0","type":"link"}